Chinese authorities on June 20 issued a national standard for the use of English in the public domain, eradicating poor translations that damage the country’s image.
The standard, jointly issued by China’s Standardization Administration and General Administration of Quality Supervision, Inspection and Quarantine, aims to improve the quality of English translations in 13 public arenas, including transportation, entertainment, medicine and financial services. It will take effect on Dec. 1, 2017.
According to the standard, English translations should prioritize correct grammar and a proper register, while rare expressions and vocabulary words should be avoided. The standard requires that English not be overused in public sectors, and that translations not contain content that damages the images of China or other countries. Discriminatory and hurtful words have also been banned. The standard provided sample translations for reference, and warned against direct translation.
Following the trend of China’s globalization in recent years, bilingual …
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